marketing-tips-to-grow-your-business1

Marketing Tips to Grow Your Business

If you want your business to grow, or even sustain your business, you have to have a good understanding of marketing and how to engage your current and potential customers. Here are 9 tips to help you do just that! Stay Relevant on Social Media A great way to keep your followers engaged on social […]

Agents Benefit From Social Media

How Social Media Empowers Agents

It’s common for agents to invite their clients to their professional social media pages. Not only can social media act as a great way for agents to deliver important policy information to their clients in one simple posting, but it can also allow them to leverage claims online.  Leveraging Claims When disaster strikes, such as […]

Challenges for insurance

Upcoming Challenges for Insurance

The digital age has brought on a rapid change in society, from work-life to culture, it seems like humanity is advancing at lightning speeds. What are some of the biggest changes that will impact the insurance industry in the near future? Cyber Security As Notorious BIG said in the 90s, “More money more problems.” This […]

Tracking success

Creative Ways to Improve Your Soft Skills

Soft skills are arguably the most important skills to have in sales. While agents always need to know their policies, it’s their soft skills that set them apart from their competition. It’s believed that certain soft skills are inherited, but that’s not necessarily the case. Introverts and extroverts can build the same soft skills, they […]

Man Holding Downward Arrow

How Agents Fail

The insurance industry can be ruthless, but it is incredibly rewarding. Insurance is one of the few industries with the big four career advantages: you can be your own boss, control your income, gain a huge income, and help people better their lives. But industries with these benefits often come with ample opportunities to fail. […]

Connecting with clients

8 Tips to Connecting with Clients

  Success for insurance agents doesn’t simply spring forth from good policy, benefits and solicitation. Today’s client population values authenticity, and they expect it, too. A great way of being viewed as authentic through a client’s eyes is getting to know how they tick. In the same way you would with a friend, learn their wants […]

Restricted agent

How Captive Agents Are Restricted

  Let’s be real, not every insurance company is the best available—that’s how business in a capitalist economy works. Captive agents will lose a potential client’s business if they find a better or similar insurance for a lower price. Since a captive agent can only present a limited number of policies, clients will be unaware […]